Target Funko Fridays continue for 2025, and this week brings another exciting reveal — the Mad Hatter (Sketched Deco) from Disney’s classic Alice in Wonderland.
What’s New: Target Funko Fridays 2025
Running from October 17 through November 14, this annual online event gives fans the chance to grab limited Target exclusives before they’re gone.
Each Friday, a new exclusive Funko Pop! vinyl figure is unveiled on Target.com, and collectors can pre-order right away. As always, stock is limited and capped at two units per item per order.
For dedicated Pop! hunters, this event remains one of the most anticipated collector traditions of the year, offering a mix of exclusivity, artistry, and weekly excitement.
Funko Fridays at Target highlight new releases across multiple franchises, often showcasing unique designs and packaging that distinguish them from standard retail editions. Whether you’re a Disney fan or an all-around Pop! completist, these drops are a staple of every collector’s calendar.
About Target Funko Fridays
Target Funko Fridays began as a small promotional collaboration and quickly became a must-watch annual series for Funko Pop! collectors. Each fall, Funko and Target roll out brand-new figures tied to popular franchises such as Stranger Things, Marvel, Star Wars, Disney, and more.
Every Friday morning, a new reveal keeps collectors guessing what’s next. The event has grown into a seasonal tradition that blends the thrill of exclusivity with Funko’s ever-expanding creative range.
This year’s lineup follows the same weekly structure from mid-October through mid-November. Fans can expect a wide range of exclusives across genres — from live-action favorites to animated icons — with QR-based verification now replacing traditional collector stickers on packaging.
New Target Funko Friday Exclusives
The second reveal in this year’s lineup brings collectors back into the whimsical world of Alice in Wonderland.
The new Mad Hatter (Sketched Deco) Pop! captures the eccentric tea-party host in a stylized black-and-white sketch design, emphasizing line work and shading over color — a fresh artistic take on one of Disney’s most memorable characters.
This unique “Sketched Deco” finish gives the Pop! figure a hand-drawn look, setting it apart from past Alice in Wonderland releases. It’s both playful and elegant, blending Funko’s creative spin with a nod to classic animation artistry.
With limited availability and strong crossover appeal among both Disney and Funko Pop! collectors, this exclusive is likely to move fast.
Pre-order Target Funko Friday Exclusives
Collectors can order the Mad Hatter (Sketched Deco) Funko Pop! figure now, exclusively at Target.
As with every Target Funko Friday release, quantities are limited, and only two units can be ordered per item. Given the character’s enduring popularity and the distinctive deco style, early pre-orders are highly recommended.
Stay tuned to Target’s official Funko Friday page each Friday at 8 a.m. CT for upcoming reveals and direct pre-order links.
